How to Market Your Business With SlideShare
If you're looking for a comprehensive guide on how to market your business with Slideshare, you've come to the right place! In this blog post, we will discuss everything from what Slideshare is, to positioning yourself as a subject matter expert. We'll also talk about the advantages and disadvantages of using Slideshare for marketing purposes, as well as where to share your presentations online. So whether you're just starting out or you're looking for ways to improve your current Slideshare marketing strategy, this post has something for you!
What is Slideshare?
Slideshare is a social media platform that allows users to upload and share presentations, infographics, and other types of visual content. It's similar to platforms like YouTube or Vimeo, but with a focus on business-related content. According to their website, Slideshare receives over 60 million unique visitors per month and has over 18 million registered users!
Position Yourself as a Subject Matter Expert
If you want to be successful in marketing your business with Slideshare, it's important to position yourself as a subject matter expert. This means creating high-quality presentations that offer valuable information to your audience. When people see that you're an expert in your field, they're more likely to trust your brand and pay attention to your marketing messages.
Slideshare and Linkedin
Since Slideshare is owned by LinkedIn, it's no surprise that the two platforms work well together. In fact, you can actually embed your Slideshare presentations on your LinkedIn profile! This is a great way to get more exposure for your content and attract new leads from LinkedIn.
Advantages and Disadvantages of Slideshare
Like any marketing tool, there are both advantages and disadvantages to using Slideshare. Some of the benefits include increased exposure for your brand, the ability to position yourself as an expert, and improved SEO for your website. However, some of the potential drawbacks include a lack of control over who views your content and the possibility that your presentations may not be seen by as many people as you'd like.
Where to Market Slideshare presentations online
Now that we've gone over some of the basics of marketing with Slideshare, let's talk about where you can share your presentations online. In addition to LinkedIn, other great places to post your Slideshare presentations include YouTube, Issuu, your blog, and even Twitter or Facebook. By sharing your content in multiple places, you'll reach a wider audience and increase the chances that people will see and engage with your presentations.
Where to find amazing powerpoint templates:
Canva https://www.canva.com/q/present-with-canva/
Creative Market https://creativemarket.com/templates/presentations
Envato Elements https://elements.envato.com/presentation-templates
GraphicRiver https://graphicriver.net/presentation-templates/powerpoint-templates
PresentationPro https://www.presentationpro.com
We hope this guide was helpful in getting you started with marketing your business on Slideshare! Slideshare can be a great way to increase brand awareness and attract new leads. If you have any questions or need more tips, feel free to leave a comment below. And be sure to check out our other blog posts for more great marketing advice. Thanks for reading!
